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Moving social actions bar above the comments

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Posted
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#77452 (In Topic #15942)
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Community saint

I think some consideration should be given to moving the "social actions bar" above the comments. As the Web becomes increasingly 'social', people often prefer to post a comment to whatever social platform they are using rather then commenting directly on the site. As a site owner, I would, of course, prefer that they create a comment on my site but, based on some reading I've been doing, many simply look for that Twitter or Facebook button to post their comments. If it's buried below the comment section, it goes unseen and you might well lose any engagement.

If the social action bar is moved above the comments, most visitors can still see the top of the comments section and thus they are afforded a more obvious choice of preference for their comments/engagement.

What do others think?

Bob

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Posted
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#77545
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Community saint

I thought I would post some examples of what others are doing, so here are pages from three heavily-traficked sites.

     

If these three web powerhouses are placing emphasis on social platforms over their own comments section, I think it demonstrates the shift in the way the people are engaging with websites/articles.

Please consider moving the social actions bar above the comments in some future release.

Bob
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Posted
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#77546
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The thing about these things is, few people use them. If you do a twitter search, for example, on a particular article that has been around for a week on a top site, you find very few links have been generated via those buttons.
You can see on some of them it even says that because it shows inline stats.

I think this is more of a fashion thing than anything that drives a particular benefit. The sites see it as their way of showing they are in with modern social networks, and also they see it as demonstrating they have functionality (even if not used).

That said, I'm not against it, and I'm not against a redesign having them moved. It does provide a service to people if they want it, and it's not very intrusive. I think if they were moved though, we'd want to really design the whole area, make it more compact, etc. There are some nice widgets out there that tuck these things into pulldown menus.

In the mean time, this is a really trivial template change. In eg. NEWS_FULL_SCREEN.tpl, you just cut and paste the main_screen_actions block code up the file.


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Posted
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#77548
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Community saint

I agree that should you do this, the entire feedback/social/commenting area should be given a thorough once-ever.

I kind of a agree that there is more of a vanity thing happening to show that their sites are "modern", but I read a few articles over the past few weeks talking about the increase in people using social platforms as their preferred commenting vehicles. I'll see if I can dig them up since they had some numbers as I recall.

There was even mention of developers using third-party commenting systems like Disqus rather that creating their own system.

I'm probably just going to change them in the templates since it's pretty straight-forward but I think it will be advantageous to present all (or as many) options at a glance rather than people having to search for the social actions.

By the way, this is something that site visitors have commented on to me so it does matter to some people.

Bob
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Posted
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#77636
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I'm a big fan of easy social engagement. I rarely sign up to websites unless I can do it with a couple of clicks with Facebook integration.

I never comment unless it's automatic (again, Facebook).

I always look for a 'like' button when I see something that I think some of my friends would enjoy seeing.

Facebook is the primary way that I learn about new websites now.


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Posted
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#77659
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Community saint

Robbie-

That was the crux of the articles I was reading which I can't seem to find now. Not so much the single sign-on but the ability to comment via social platforms.

Bob

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